Why rest is part of campaign strategy
Launch library · evergreen read
Treating rest as separate from strategy, something to catch up on once a campaign is over, tends to produce diminishing returns as tired people make worse decisions, communicate less carefully, and are slower to notice mistakes as fatigue quietly accumulates over the campaign's full length, undermining exactly the quality of judgement a campaign relies on most.
Building rest into a campaign's actual planning, rather than treating it as a personal matter for each volunteer to manage alone, protects the quality of the campaign's work as much as it protects any individual's wellbeing, which is why it genuinely belongs in strategy conversations, not left as an afterthought once everything else has already been decided.
Campaigns that pace themselves deliberately, scheduling lighter periods alongside intense ones, tend to outlast campaigns that run at full intensity throughout, since sustained effort depends on people having the energy left to keep showing up when a long campaign inevitably runs longer than first expected.