Why check ins matter after a hard campaign day
Launch library · evergreen read
A difficult day, a hostile confrontation, a disappointing result, an exhausting public event, tends to stay with people well after the day itself ends, and a simple check in afterward gives that experience somewhere to go rather than being carried alone in complete, unbroken silence, which tends to make a genuinely hard day feel considerably harder still.
Even a brief message or a short conversation can matter considerably, since it signals that someone noticed the day was hard and that the person involved is not expected to simply move on as though nothing happened at all, without any word of acknowledgement or care.
Building this kind of check in into a campaign's normal practice, rather than leaving it to chance, ensures that support reaches people consistently rather than depending on whether a colleague happens to remember to ask on any given day, however busy things happen to be, particularly during the busiest and most demanding stretches of a campaign.