How campaigns handle in kind donations
Launch library · evergreen read
An in kind donation is a contribution of goods, services or time rather than money, such as donated venue space, printing, or professional expertise offered without charge, and it can meaningfully reduce a campaign's actual cash costs. Its value is easy to underestimate simply because no invoice ever changes hands.
Recording in kind donations properly, even though no money changes hands, helps a campaign understand its true total resources and can also matter for reporting requirements, particularly where funders or regulators expect a fuller picture of a campaign's support. Skipping this step quietly understates how much support a campaign actually receives.
Being clear and grateful about in kind support also strengthens relationships with the people and organisations providing it, since acknowledging this kind of contribution properly tends to make it more likely that similar support will be offered again in future. A little visible gratitude goes a long way here.